About SUPAKAR

James at the McLaren showroom with two orange McLaren F1 race cars

Clothing for the car obsessed.

SUPAKAR began in Nottingham with a clear observation: the car community had passion, taste, and identity — but the clothing available to them often fell short. Too many designs felt generic. Too few matched the quality and style of modern streetwear.

So we built something different.

We create pieces that let car culture show up in everyday life. Designs the community actually wants, made to the standard of a proper streetwear brand — premium feel, considered fit, and details that hold up. Not novelty merch. Real clothing for people who live and breathe cars.

The goal is simple: clothes the car community can wear with pride, and that anyone can wear because cars are cool.

Community feedback sits at the centre of what we do. Quality and fit are non-negotiable. We're here to raise the bar for what car-inspired streetwear can be.

Join the crew. Explore the collection or sign up to stay close to what's next.